How Active Risk Management Drives Better Insurance Underwriting
Active risk management aims to reduce loss ratios and premium leakage.
Getting a wider view of actual risk means better risk pricing, which benefits loss ratios.
As circumstances change, so do customers' risk scenarios.
Customers who are negatively affected by active risk management are more likely to leave, while the others may be more likely to remain.
Like regular medical visits, regular check-ins with customers pays off for both insurers and insureds.